After Hours Press created GENIE THE GENE for the Boomer Esiason Foundation with the mission of educating kids on cystic fibrosis. A sizzle reel was created along with a series of short animations featuring, "Genie Tips."

Genie the Gene, After Hours Press sizzle reel explains Genie's important mission.

Genie's Tips- Avoid Germs & Wash Hands

Genie's Tips- Stay on Your Treatment Schedule

A peek behind the curtain at the voice recordings for Genie's Tips.

After Hours Press, along with Innovative Transmedia created a series of ten animated shorts featuring BIG AIR JERRY, giving tips on living with Cystic Fibrosis. All were written by Darren Sanchez with guidance from CF doctors and from Jerry Cahill himself, and all videos were directed by Matteo Stanzani.

Big Air Jerry, Cystic Fibrosis Hero (Video 1 of 10) After Hours Press

Big Air Jerry, Cystic Fibrosis Hero (video 9 of 10) After Hours Press

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