Genie the Gene (& Genie the Genius) were created as a platform for educational storytelling, with the mission to teach kids about cystic fibrosis on a level that would be aspirational, informative and easily absorbed. Comic book stories were created with the fundamental belief that story-based content is the most engaging and best way for kids to retain the information.

Click to see one of Genie's tips!

Boomer Esiason wanted to create a fun character to help teach kids about cystic fibrosis. Together with Darren Sanchez and Lee Becker, they created Genie.
Boomer Esiason wanted to create a fun character to help teach kids about cystic fibrosis. Together with Darren Sanchez and Lee Becker, they created Genie.
Genie the GENE, is the title character when medical issues are the subject matter.
Genie the GENE, is the title character when medical issues are the subject matter.
The same character also has a title called Genie the Genius, in which the stories are centered on fun, entertaining general education topics.
The same character also has a title called Genie the Genius, in which the stories are centered on fun, entertaining general education topics.
The comics are created and written by Darren Sanchez, with help from daughter and co-writer, Emily.
The comics are created and written by Darren Sanchez, with help from daughter and co-writer, Emily.
The Genie team at Chicago Comic Con, hand out comics, sign books and greet fans.
The Genie team at Chicago Comic Con, hand out comics, sign books and greet fans.
On the day, Genie the Genius #1 came out, fans sent in photos (with parent's permission) to show us how much they loved Genie.
On the day, Genie the Genius #1 came out, fans sent in photos (with parent's permission) to show us how much they loved Genie.
Genie t-shirts were a big hit in Chicago!
Genie t-shirts were a big hit in Chicago!
The whole family reads Gene the Genius.
The whole family reads Gene the Genius.
Another Genie fan
Another Genie fan
These two brothers love Genie the Genius.
These two brothers love Genie the Genius.

Big Air Jerry™ is the world's first superhero with cystic fibrosis and was created by Darren Sanchez, Jerry Cahill, Lee Becker and Matteo Stanzani for the Boomer Esiason Foundation and Champions Action Network. Big Air is modeled after Jerry Cahill, a real life C.F. patient, spokesperson and inspirational hero... especially to those in the C.F. community. Big Air Jerry is featured in comic books, animation, activity/coloring books, personal appearances and even has his own bobbleheads. Books are given to children's hospitals around the country.​​​​​​​

Big Air Jerry-Activity Book
Big Air Jerry-Activity Book
Big Air Jerry-Animation (inside the helmet)
Big Air Jerry-Animation (inside the helmet)
Big Air Jerry- Concept Deck_01
Big Air Jerry- Concept Deck_01
BAJ_Concept Deck_03
BAJ_Concept Deck_03
BAJ_Concept Deck_08
BAJ_Concept Deck_08
BAJ_Concept Deck_07
BAJ_Concept Deck_07
Bravo Troop: The Militeddy Bears™ is a new intellectual property currently under development. Created by Darren Sanchez and Carlin West for the Carlin West Agency. All rights reserved.
Back to Top